Ekev - 2019

Chevra, this week’s parsha is עֵקֶב. Toward the beginning of the parsha there is a discussion about if you compare yourself to other nations remember what HaShem did for you. We all know that Amazonians do not usually talk about the competition. It’s much more productive to focus on what you’re doing and what is good for your customers. It also helps avoid one upmanship where you are only trying to do better than the other guy and not do the most interesting or best result for your customer.